About Us

The Spa Buzz hosts spa industry gatherings for the connectors, influencers, innovators and visionaries in key spa markets across the United States.  We believe in connecting great people and exceptional companies.

Kristi Konieczny


Kristi Konieczny found her love for the wellness industry the day she finally figured out how not to fall in a step aerobics class. After the decidedly pivotal experience, she began teaching fitness classes herself and sought to obtain degrees in Exercise Science and Wellness (B.S., Ball State University, Muncie, IN and M.S., Miami University, Oxford, OH). After various positions in cardiac rehab, corporate wellness and personal training… not to mention a small stint with a dot com company, she was soon recruited to work in the spa industry. (Little did she know one of her first spa experiences was at one of the country’s premiere spas. Oh, don’t worry… she got on a table face down for a facial— delighting her esthetician.) Needless to say, learning via a trial and error introduction has been fairly consistent, yet she has since managed to learn the intricacies of the spa industry.

As a way to show her gratitude for all the amazing people who have helped her grow along the way, she now spends a great deal of time doing what it takes to connect spa and wellness industry leaders and innovators by organizing networking events. And it must be stated that it is a delightful opportunity to “match” people and see their spa business thrive.

Kendra Webster

Director of Partnership Strategy

Originally from Greenwood, Indiana, Kendra Webster has lived all over the country side….from Vail, Colorado to Charlotte, North Carolina to Dillon, Montana and now Milton, Kentucky. However, now that she has a family, Kendra plans to be in Kentucky for awhile.

As an undergraduate from Ball State University in Exercise Science & Wellness in 1996, a Master’s from the University of North Carolina in Community Health and completed coursework in the online Dietetics program with the University of North Carolina, her education is as broad as her moving history!  Through her journeys she has enjoyed stable careers within the non-profit and corporate industries, from fundraising to corporate sales, program development and evaluation as well as marketing, project management, event planning and execution. However, all said and done, her favorite career of all time is being a mom.

Kendra is passionate about wellness and balance as a whole for every day life…wellness as an individual, family and community.  She loves working with The Spa Buzz and The Buzz Bus for these reasons.  Spreading the joy of wellness as a lifestyle and not as drastic changes is a true passion of hers…she enjoys choosing healthy foods but also loves an occasional juicy bacon cheeseburger slathered with mayo! She and her family are active but also thoroughly enjoy a rainy day on the couch.  For her, it is all about balance and spontaneity and Kendra loves sharing this philosophy.

Marissa Horvath

Partnership Manager

With a Degree in Education from Purdue University, and a former fitness center manager, Marissa has strong roots in education, wellness and organization.

After enjoying years of professional experience, Marissa became a mother of two children and decided to step away from the classroom and focus on her family.  This gave her the opportunity to enjoy her beautiful children as well as explore other interests, which has lead to a passion and drive for small businesses.

Marissa is perfect for The Spa Buzz in so many ways.  From her background, interests, life experiences and her keen attention to detail and focus, she keeps us all on track.  We also love her passion for good food, travel and new experiences.